Younger people are more likely to be interested in casual dating and more likely to use mobile devices for dating, the IBISWorld report states. Goldberg, the Peak6 president, sees it, now “there is growing frustration as people tire of swipe-based apps.” He added, “Consumers want companionship and deeper interactions, and the industry will have to adapt.”Some also see a move toward ever more niche sites like Mouse (Disney lovers) and Gluten Free (the name says it all).But, when you slice the pie ever thinner, “you’re also slicing your membership base,” Mr. Amarnath Thombre, chief strategy officer of the Match Group, disagrees.The site, consumers say, has become too broad-based, with a variety of Christian date seekers, and the goal is to pivot back to its evangelical roots, Ms. 1 players — JDate and Christian Mingle — in each of these categories.”Mr.Thombre, of the Match Group, said he would not speak publicly about his company’s acquisition strategy.
Rather, he said, online dating will expand to encompass more and more categories of people.
The wave of the future for online and mobile dating, he predicts, is the growing use of artificial intelligence and better data science.
Artificial intelligence, by pulling from a variety of places — say, a user’s Goodreads list or Instagram or list of charity donations — could more effectively match people than relying simply on a person’s own profile or questionnaire, he said.
Not many people have heard of Spark Networks, but far more are familiar with what it owns: JDate, Christian Mingle and a host of other sites like Silver and Black